Utilizing a robust, customized methodology, Crescendo Consulting Group helps a New Hampshire hospital successfully identify and prioritize community needs - and develop a plan for responding to these needs.
In early 2012 Crescendo Consulting Group, LLC, began working with the Society for Healthcare Strategy and Market Development (SHSMD) to conduct a yearlong study that will measure the effects of social media in healthcare. The research will measure the impact of hospital social media programs on a number of strategic areas including targeted service line performance, community perception and engagement, fundraising, and overall return on investment.
Crescendo Consulting Group was recently included in Filene Research Institute's expert panel on social media and digital branding practices for credit unions. The group convened in San Francisico and included representatives from Facebook, Google, and other organizations. The video highlights from the presentation convey salient points of Crescendo's yearlong study on credit union social media usage.
- Research & evaluation of programs and markets
- Marketing & program management
- Effective objective-driven communications
- Long-term strategy
- Performance improvement for individuals, teams, and organizations